This article was originally posted on the Glazier Coaching Blog.
This information-packed short video will help you think about What Type of Fundraiser Works Best for Your Team. It is a part of Glazier Drive’s Fundaising Academy, presented by InstaRaise.
When thinking about the amount of money you need to raise, consider:
- When you want your money
- How much time and effort you will need to put in for your return.
- Only consider fundraisers that provide a 40% profit for your group.
Online Fundraiser
If you have a limited number of players, coaches, or parents to help with the fundraiser, then an online fundraiser is your best option.
An online fundraiser can be setup by one person and is easy for the supporters of your program to participate in.
Product, catalog sale, donation campaign or a combination of those.
The fundraising partner should ship products directly to customers.
An online fundraiser can be run at anytime of the year and is over in a few weeks. That helps you to keep the team and parents focused and engaged.
Event Fundraiser
If you have a large group of dependable volunteers, this is your best option.
An event fundraiser is likely to have upfront costs.
Will require a lot of time planning and coordinating.
If it takes place in-season, it can be a distraction.
A small event is good for team building, but will not be very profitable.
If the event is to be held outdoors, you will be at the mercy of the weather.